How to refresh your content strategy for effectiveness. www.cocopy.pro/blog

3 ways to refresh your content strategy for the New Year

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It’s time to make some magic with your content this year and if you’re reading this and thinking “Oh please, I need to focus on other aspects of my business and leave the content part to the experts” then not to worry, we’ll help you get that part sorted. All you need do is contact us with your content needs for the fresh year.

If, however, you’re itching to refurbish your content strategy all by yourself and start creating content that gets you results, then these 3 tips will come in handy.

Conduct a content review:

Analyze your content’s performance from last year. Reevaluate what performed well and inject it into your content plan for the New Year.

Re-visit your target audience and buyer personas:

Review Instagram or Google Analytics for changes in audience and customer insights. Find out who your direct competitors are targeting and if you can differentiate your audience from theirs.

Introduce new content trends:

Research and introduce new and exciting ideas to your content creation. Think of videos, memes, user-generated content and more. According to content experts, videos and content personalization are juicy ways to amp up your content delivery for this year and beyond.

P.S: Creating content that gets results is our forte. Contact us today for your copywriting and content needs and you’ll be glad you did.

Curated: Planoly.com 

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